​Carlie Morrison is a dynamic revenue leader with over a decade of expertise in business development, marketing strategy and sales team growth. As Chief Revenue Officer at Rollup Financial, she is focused on scaling the company’s national footprint through strategic partnerships, market expansion and customized financing programs tailored to the equipment broker network.

Previously, Carlie spent 11 years at Econolease, progressing from National Account Manager to Vice President of Business Development. She played a pivotal role in the company’s growth—leading its U.S. market expansion, launching new products across Canada and driving seven-figure portfolio growth within six months. Her innovative work developing dealer training programs, customer referral systems and strategic alliances with buying groups and industry associations unlocked new revenue channels and high-value, long-term partnerships.

Known for her ability to build and mentor top-performing teams, Carlie has trained many of the industry’s rising stars and continues to shape the future of equipment financing with her forward-thinking leadership and deep market insight.